Hasegawa manufacturing Co., Ltd. will release the third collaboration product between its award-winning ladder “Lucano” and the design project “Fragment Design” led by Hiroshi Fujiwara.  Our company handled the PR work for this release.

Converse Japan opened its first flagship store in Harajuku. On the day of the event, many celebrities, KOLs, and media attended, adding to the excitement of the opening reception. We handled planning, production, booking, operations, and PR.

In 1916, KARHU was founded in Helsinki, the capital of Nordic Finland. The name “KARHU” means “bear” in Finnish. The company started as a small woodworking workshop, initially producing ski boards and javelins for athletics. Later, they began developing running spikes, growing into a global sports shoe brand. In 1952, the Finnish national team wore KARHU at the Helsinki Olympics, where they performed exceptionally well, leading top athletes worldwide to use KARHU. Now, a century later, KARHU has become a beloved brand worldwide, offering products ranging from competition gear to casual wear.

UGG® was founded in 1978 by a surfer on the coast of California and has since become a global lifestyle brand known for its iconic Classic Boots. After gaining popularity among Hollywood celebrities and fashion editors, the brand eventually spread worldwide. Since then, UGG® has remained committed to uncompromising quality and craftsmanship, expanding its offerings to include footwear, apparel, fashion accessories, and home goods. In recent years, UGG® has also dedicated itself to being a brand that is conscious of environmental and social issues, working tirelessly to promote social justice, economic inclusion, and environmental restoration.

converse originated as a rubber shoe manufacturer founded by Marquis M. Converse in Malden, Massachusetts, in 1908. It has produced numerous iconic sneaker models, such as the “All Star,” which debuted in 1917 as a basketball shoe, along with the “Jack Purcell” and “One Star,” all of which have left a significant mark on sneaker history. Today, the brand has expanded its scope from sports to lifestyle, continually evolving while offering a variety of items that enhance people’s styles under the brand slogan “Design Yourself.